Marketing

From panoramic skylines and time-lapsed cityscapes to sweeping views of nature’s grandeur, drone capabilities have literally changed how we see the world around us. And, across industries, businesses are recognizing the value of a bird’s eye view. Done well, drone videography creates an attention-grabbing experience for your target audience.   Why Drone Videography?   Even […]

If you stop your social scrolling to watch an interesting video, you’re certainly not alone. In fact, Social Media Today shows that “82% of all consumer internet traffic will come from online videos by 2022.” And when social sites like Instagram and Facebook started rolling out auto-play features on these videos, it was a game-changer […]

With the end of the year looming, many companies like yours have started thinking about and planning their 2020 marketing budgets. Smart companies know that video is an essential component in that plan, but what kind of video? Brand stories, testimonial videos, product videos, advertisements, social media videos — they all have a place in […]

Think of the marketing and advertising campaigns that have impacted you most, that have swayed you in one direction or the other on a certain product, service or cause. The most effective marketing campaigns evoke emotion in consumers, moving them to take action. Many marketers look to impressions through social and digital advertising, but without […]

How to make your video content marketing relevant and searchable You want your video and webpage to rank in SEO, right? Video is taking over the world of branding and marketing.  It’s also playing a much bigger role in SEO results than ever before. The problem is, the landscape is changing so fast, if you’re […]

All Videos not Created Equal By now, I’m sure you’ve heard countless reasons why video is the best form of media for digital marketing. You’ve likely been beaten down with sayings like these: Video is great for driving positive SEO results It leads to more conversions It inspires viewer emotions “A picture is worth 1,000 words, […]